Covid-19 pandemic: Designer Anavila Misra donates masks for local post personnel – fashion and trends

Mumbai-based fashion designer Anavila Misra donated masks to the Post Master General of Mumbai on Monday to assist local postmen and girls who’re working tirelessly by means of the coronavirus-led lockdown. Misra and her staff delivered the primary batch of 200 masks final week at her local post workplace within the Khar suburb and will proceed to make extra.

The designer’s assertion on Instagram learn, “We have been using the Indian postal service since the very beginning to deliver our fabrics and receive work from remote clusters of India. “They have been an integral part of our brand and it’s indeed humbling to be of some service to the frontline warriors of Indian postal service who have shown utmost commitment towards the nation and its people during these difficult times.”


The masks, that are washable and reusable, are constituted of linen and lined with mushy mulmul because the inside layer. Swati Pandey, the Postmaster-General, Mumbai, mentioned although 36 members of the postal fraternity had been recognized with COVID-19 and 5 of them succumbed to the virus, the corona warriors of India Post are braving the pandemic, by delivering greater than 24,000 kg of medical gear and PPE kits to the hospitals and medical models.

“During the lockdown section, the corona warriors of India Post Mumbai delivered greater than a pension worth of Rs 57,96,4390 to the senior residents, most of them to the doorsteps of the pensioners so as to guarantee full quarantine to them.

“We empathised with the migrant employees and helped them to switch cash immediately to their households in Bihar, UP and West Bengal by means of the Aadhar Enabled Payment System service of India Post Payment Bank. We at India Post, Mumbai are working tirelessly to make sure immediate and unabated service to people amid COVID-19,” Pandey added.

Previously, designers Anita Dongre and Masaba Gupta additionally produced masks to contribute in India’s battle in opposition to the virus.


Masaba, the designer behind House of Masaba, took to her Instagram to launch her initiative Maskaba in mid-April. She shared some photographs of the non-surgical masks, writing, “Changing gears for some time In the wake of the current pandemic and lockdown across the country, all operations at the House of Masaba came to a halt.While the damage that this will do is immeasurable at this point, my hope is to keep my chin up by doing my bit to help my country instead-in this time.”

The designer went on, “We have started the production of non-surgical masks for donation at a production facility keeping all hygiene and safety standards in mind. These masks are washable and reusable. The masks are being made from fabric that was meant for garments, at one of our production vendors. The team is small- with 3 workers who live at this same facility in quarantine and we are making sure the workers are being paid, and are taken care of.”


Anita has not solely been producing masks and donating them, but in addition donated Rs 1.5 crores in the direction of a medicl fund within the battle in opposition to Covid-19. The cash would go in the direction of a medical fund to assist the small distributors and self-employed artisans working along with her amid the coronavirus outbreak.In March, the designer took to her Instagram and launched a press release, “A lot has changed in the last few days… Among the people who are likely to be most affected by these changes are the small vendors and self-employed artisans who contribute to the work you love and admire.”

The assertion continued, “Considering the swiftness of the crisis, we recognise that not many of them will have resources to cover a potential medical emergency. It is for this reason that the Anita Dongre Foundation has decided to set up a dedicated fund of Rs 15 million, to support any medical treatments arising during these troubling times.”

(With inputs from PTI)

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Shekh Shahrukh

Shekh Shahrukh is a digital marketer, Entrepreneur, and a Journalism student at Delhi University. A news writer by day and news seeker by night, he is loathed to discuss himself in a third person but can be persuaded to do so from time to time.

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